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一百零二學年第一學期高階經營管理碩專班碩士論文
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姓名
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指導教授
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論文題目
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余宣佳
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褚志鵬教授
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以企業供應鏈管理理論研析陸軍保防人力資源管理模式
Enterprise Supply Chain Management Theory Research and Analysis of the Army Defence Human Resource Management Model
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徐志銘
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褚志鵬教授
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運用特徵價格理論於雲南普洱茶之分析
The SAn Application of Hedonic Price Theory: the Case of Pu'er Tea
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曹育嘉
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褚志鵬教授
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區域型信用合作社顧客服務品質之研究
A Study of Customer Service Quality on Regional Credit Cooperatives
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| 賴靜玉 |
彭玉樹教授 |
以權變理論探討王品集團之策略配適與經營績效之關聯性 |
一百零二學年第二學期高階經營管理碩專班碩士論文
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姓名
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指導教授
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論文題目
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黃聖雯
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巫喜瑞教授
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故事行銷、自我一致性對購買意願影響之研究–以餐廳服務業為例
The Impact of Storytelling and Self-Congruency toward Purchase Intention—Restaurant Service Industry as an Example
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吳青燕
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祝道松教授
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C公司會館旅客服務品質與滿意度評估之研究–IPA分析法之應用
An Evaluation of the Service Quality and Saticfaction of Company C – owned Guesthouses︰An Important Performance Analysis Approach
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張玉春
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池文海教授
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美容產業顧客公民行為之研究
The Study of Customer Citizenship Behavior for Beauty Industry
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| 鄧秀珍 |
池文海教授 |
品牌社群網站使用行為影響之研究–以Apple品牌為例
The Study of the Influence on Behavior of Brand Community Website Usage – The Empirical Study of The Apple
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鄭汾洲
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池文海教授
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3G行動網路缺失引發對應情緒反應及意念之研究 – 以中華電信3G行動網路服務為例
The Study of Emotional Response and Thought Induced by 3G Mobile Network Failure – An Empirical Study of Chunghwa Telecom 3G Mobile Network
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| 張永茂 |
池文海教授 |
美髮院消費者顧客公民行為之研究
The Study of Customers Citizenship Behavior for Hair Salon Convumers
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洪孫俊民
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蕭朝興教授
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台灣景氣循環與高速公路收費站通行輛數之關連性探討 – 以小型車、大客貨車、聯結車為例
The Relation between the Taiwan Business Cycle and the Flow of Vehicles at Toll︰Evidence from Light Vehicles，Large Wagons and Container Trucks
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| 楊昇衡 |
蕭朝興教授 |
台灣景氣循環與鐵路運輸購票旅客人口數之關連性探討 – 以一般購票旅客、定期購票旅客為例
The Relation between the Taiwan Business Cycle and the Number of Railway Passengers︰Buying Regular Tickets and Season Tickes
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蔡瑞璋
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蕭朝興教授
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台灣景氣循環與我國出入境人口數之關聯性探討
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楊銘昇
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蕭朝興教授
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台灣景氣循環與國際商港進出港船舶數之關聯性探討––以基隆港、高雄港、台中港、花蓮港為例
Taiwan Business Cycle and the Number of Inbound/Outbound Vessels in the Keelung, Kaohsiung, Taichung and Hualien Harbors
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皇甫澤恩
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林達榮教授
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從參考團體與信任觀點探討消費者使用行動銀行意願之研究
Studies on Using Mobile Banking's Intention for the Consumers from Reference Groups and Confendience Concepts
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徐楹茜
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彭玉樹教授
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解構服務競爭力之謎︰資源基礎理論與平衡計分卡觀點Untangle the enigma if service competitiveness︰ Perspectives from resource-based view and the balanced scorecard
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張靜雅
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彭玉樹教授
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資源構型與經營績效︰以餐飲服務業為例
Resouce configuration and firm performance︰ The case of catering industry
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劉環霈
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張國義教授
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護理人員情緒耗竭對離職意圖之影響—以心理資本及健康促進生活型態為調節
The Moderating Effect of Psychological Capital and Health-Promoting Lifestyle Profile on the Relationship Between Emotional Exhaustion and Turnover Intention
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張永榕
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池文海教授
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社群網站成員正向口碑相關因素之研究–以Apple品牌粉絲頁為例
The Study of Related Factors of PWOM for Social Network Site - The Case of Apple Fan Page of Facebook
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徐治隆
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祝道松教授
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國軍人才招募站服務品質之研究
The Study of Service Quality for Military Recruitment Station
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馮憶銘
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祝道松教授
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影響行動應用程式(APP)持續使用意圖因素之研究 - 以LINE為例
A Study on the Influence Factors of the Continuance Intention for Mobile App︰ LINE as an Example
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趙國權
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蕭朝興教授
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台灣景氣循環與人口變遷之關係–以花蓮縣、高雄市、宜蘭縣、台北縣市為例
Correlation Between Taiwan's Bussiness Cycle and Population Change︰Evidencefrom Hualien County, Kaosiung City, Yilan County, Taipei County and City
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