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九十六學年高階經營管理碩專班碩士論文

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九十六學年第一學期高階經營管理碩專班碩士論文

姓名 指導教授 論文題目

楊英蘭

褚志鵬教授

從國內首次衛星電視頻道換照探討台灣電視媒體之規範機制(Beginning with the Initial Satellite TV Licenses Renewal to Research the Regulation Mechanism on TV Media in Taiwan)

黃基礎

褚志鵬教授

國營事業民營化對基層工作人員之影響-以台灣中油公司加油站工作人員為例(State-operated enterprise privately operated to influence basic unit staff - take The CPC Corporation, Taiwan gas station staff as example)

彭明財

褚志鵬教授

房屋貸款違約風險模型研究-- 以國內某一壽險公司為例 (The study of residential mortgage loan risk model-- Taking one of domestic insurance company as an example)

王明偉

池文海教授

中小企業對授信往來銀行之顧客忠誠研究(The Study on Customer Loyalty of Correspondent Credit Banks in SMEs)

董運美

祝道松教授

養生館連鎖加盟之關鍵成功因素分析(A Study on the Key Success Factors of Alliance Chains in Healthy Manipulation Resort Industry)

九十六學年第二學期高階經營管理碩專班碩士論文

姓名 指導教授 論文題目

張智凱

池文海教授

組織變革態度前因與後果之研究-以空軍高司幕僚單位為例(The Study of the Antecedents and Consequences of the Attitude Toward Organizational Change - An Empirical Study of Headquarter of Chinese Air Force)

陳平天

池文海教授

工作壓力、創新工作行為、社會支持與內在激勵之關係 - 以工程技術顧問業為例 (The Relationship among Work stress, Innovative Work Bahavior, Social Support and Intrncsic Motivation-An Empirical Study of Engineering Consulting Service )

胡根地

陳澤義教授

台灣太陽能光電產業之競爭優勢-以茂迪公司為例(Competitive Advantages in Photovoltaic Industry in Taiwan - Take an Example of "Motech" Company)

鄧湘娸

巫喜瑞教授

知覺組織支持、情緒智力、工作滿足及顧客導向間關係之研究 (A Study on Perceived Organizational Support, Emotional Intelligence, Job Satisfaction and Customer Orientation)

林文智

陳啟斌教授

學術電子期刑公開評審與發行平台之構建(A Platform Construction of Acdemic E-journal Public Reviewing and Publication)

陳見來

池文海教授

組織公民行為前置因素之研究-以本國銀行行員為例(The Study of the Antecedents of Organizational Citizenship Behavior -An Empricical Study of Taiwan Bank Employee)

林明毅

池文海教授

管理創新之探討-以台灣茂迪為例(The study of Management Innovation - An Empirical Study of Motech Industry in Taiwan)

劉尚松

許芳銘教授

探討台商考量競爭策略因素赴大陸投資之實證研究(An Empirical study from Taiwanese Enterprises' Investment in Mainland China in Consideration of Competitive Strategy)

詹岳勳

巫喜瑞教授

消費者再購意圖之研究-以電視購物為例 (A Study of Consumer's Repurchase Intention-TV Shoppong as Example)

王玉貝

褚志鵬教授

國內高速公路電子收費系統成本效益分析-以國道1號及3號高速公路為例(Benefit-Cost Evaluation of Electronic Toll Collection System - Case of National Freeway No.1 & No.3 in Taiwan)

王偉成

陳澤義教授

組織公民行為前置因素之研究-以台灣帷幕牆工程營建業為例 (A Study of Consumer's Repurchase Intention-TV Shoppong as Example)

蔡育倫

巫喜瑞教授

服務業員工之情緒勞務與顧客導向間關係之研究-台灣某綜合券商為例 (The Study of the Antecedents of Organizational Citizenship Behavior -An Empricical Study of Curtain Wall Construction Industry in Taiwan)

莊春觀

巫喜瑞教授

網路商店顧客價值之研究 (The Study of Customer Value for Web Stores)

況開元

陳澤義教授

製造商對供應商信任與承諾之前因與結果變數之研究-以台灣資訊科技業為例 (Antecedents and Consequences of Trust and Commitment from Manufacturer's View toward Its Supplier-An Empirical Study of IT Industry in Taiwan)

陳彥伶

陳啟斌教授

應用模糊層級積分法評估生技公司海外投資進入模式 (Fuzzy Hierarchy Integral Analytic Process in Evaluating Foreign Investment Entry-mode Selection of Biotech Firms)

李承昌

王廷升教授

組織績效前置因素之研究-以金控架構下的壽險公司為例 (The Study of Antecedents of Organization Performance - An Empirical Study of Insurance Corporation)','高階經營管理碩專班 ')

黃美綉

陳啟斌教授

西藥代理之顧客關係模型建構-以某公司為例(Customer Relationship Model Construction of Pharmaceutical Agents-an Example of a Company)

曹容緒

陳啟斌教授

運用資料探勘技術建構顧客流失行為預測模型-以國內某銀行用卡顧客為例 (An Application of Data Mining for Constructing Customers' Attrition Predicting Model-An Example of Bank's Credit Card Operation)

巫俊隆

許芳銘教授

倫理氣候認知、組織公平興組織公民行為關係之探討-以組織認同為中介變數(The Relationship among Perceive Ethical Climate, Organizational Justice and Organizational Citizenship Behavior-Organizational Identification as Mediating Variable)

蕭可榮

巫喜瑞教授

筆記型電腦市場區隔與行銷策略之探討

陳伯亮

池文海教授

醫師滿意前置因素之研究-以西藥製造業為例 (The Study of the Antecedents of the Doctor's Satisfaction -An Empirical Study of Western Medicines Pharmaceutical Industry)

徐銘宏

陳啟斌教授

網頁界面豐富度影響顧客獲取適用性資訊之研究-以有機食品網頁為例 (The Influence of Customer Adopting Appropriate Information from Webpage Interface Enrich-degree - An Example of Organic Food Webpage)

劉向權

陳啟斌教授

影響消費者採購創新產品關鍵因素探討-以3.5G無線網卡為例 (The Key Factors of Affecting Consumers Purchasing Innovative Product - An Exampe of 3.5G Mobile Data Card)

陳宗傑

陳啟斌教授

關係、體驗行銷與顧客行為意圖之探討-以美容業為例 (A Study of Relationship among Relational Marketing, Experiential Marketing and Behavioral Intention - An Example of Saloon Industry )

 

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